music marketing with myspacemusic

music marketing with MySpaceMusic

So many interesting bands, even Panic Rock, Chimp Rock, and Surrealist

Artrock!

Bromp Treb aka Fat Worm of Error aka Anthropophagous Rex?

Perhaps the most obscure, bizarre, and creative band that ever arose

out of Massachusetts! Millions of young musicians are probably

attempting to imitate them, right now, as we speak! Get your FREE

Bromp Treb and ilk mp3s!

Above: The Skabs video and rehearsal studio. Guitar player is like

lightning on them strings!

Promote your band with: (1) free song downloads (2) free videos (3)

free photos (4) ... and words (if absolutely necessary). Like I've

said many times before, give fans stuff to listen to and watch. Music

lovers usually don't like to read a lot, especially when it's generic,

typical, boring hype.

Blogging is communication.

If you feel you have something to say, say it. If you don't, try

quoting someone else, and adding your unique commentary on it. Find

something to discuss, in the blogosphere, or in a book. It could be a

new angle of your own on a familiar topic, or your contrarian opinion

on a current controversy.

Advertising and marketing were about you being what the corporations

wanted you to be: a consumer eternally devoted to their products. Just

shut up and listen to the message. Don't bother telling us anything --

we only want to hear how many products you want to buy today.

Blogging is the polar opposite.

As a blogger, you praise or trash a product, based on YOU, not them.

You say what you think about the product. The loving adorational

accolades may gush out of you like a choir boy singing Amazing Grace

for the first time. Or the angry venom may pour from your post like so

much liquid lava out of a volcano that got out of the wrong side of

the bed, with bad bed hair to boot.

Since I like various types of music, I often post about bands I've

discovered, especially and almost exclusively, if they provide a lot

of free mp3s and videos for fans to watch, save to an iTunes playlist,

burn to CD, hand out to friends, and thereby distribute the music for

increased buzz and popularity.

It's fun to post photos of CD covers and live performances of the

music bands you like. By adding links to their websites or MySpace

pages, you help them. You might even receive a comment on your blog,

or an email, from a band member.

Right now, I'm having second thoughts about MySpace. I actually like

the MySpaceMusic platform. It's working quite well, as I test it and

use it to promote my free music. By adding bands that I like, and have

influenced me, I communicate my musical tastes to the world. And I

help promote these bands and musicians.

When I select the "Top 10 Friends" to display in The Str8 Sounds

MySpaceMusic home page, my goal is to show respect to major

influences, and to enhance my own reputation by showing off the cool

artists that may actually have visited my site, and consequently added

me as their Friend, based on my sounds.

That "Top 10 Friends" list is very important for the marketing of your

own music, as I've just explained. I currently (1-14-2008) display

Beastie Boys, partly due to the widespread name recognition, and

partly due to my love of their aesthetic, comedy music, and their new

instrumental album "The Mix-Up".

I have a problem with the 6 song limit on the MySpaceMusic player. I

want my fans to have tons of free music. So I added my Ning mp3 player

(at New Reformed Insane Blog Media Network) to my "Sounds Like"

module.

Result: fans can listen to, and download, 6 Str8 Sounds songs on the

MySpaceMusic player, plus another 43 songs on the Ning player, for a

current total of 49 songs!

MySpaceMusic player has a great feature though: it accepts both mp3

and the new mp4 (m4a) audio files of iTunes ("Convert Selection to

AAC"), while Ning does not.

So, I'm looking for a good audio file converter, to convert the m4as

to mp3s, which I can then upload to my Ning player.

Anyway, then I added a MySpaceMusic slide show of Str8 Sounds and

Vaspers-related art, CD covers, show posters, promos, etc. above the

Ning music player. I did this so people have something to watch while

they listen to the wretched, tortured tunes.

I carefully arrange my images so as to communicate a subtle marketing

message: Str8 Sounds is prolific, active, triumphant. Str8 Sounds is

something people like. Str8 Sounds has professional products. Str8

Sounds is nice entertainment for both the unwashed masses and the

squeaky clean elites!

Music videos are also being uploaded.

Bromp Treb vs. The Mountain Emult (2:24)

Warnings:

(1) Don't junk up your MySpaceMusic site with huge, long scrolling

photos that are also so wide, the break the browser window, requiring

it to create a horizontal scroll bar.

(2) Don't put so much on in that it takes forever to download.

(3) Don't use background colors or images that make your site

difficult, if not impossible, to read.

Try my product? It's, as usual, FREE.

More tips will be coming soon.